Heineken's Desperados Launches First Alcohol-Free Innovation, Desperados Virgin 0.0%

Born from a wild experiment, Desperados Virgin 0.0% pushes the boundaries of non-alcoholic alternatives and unleashes the adventurous side of beer drinkers. The brand’s first alcohol-free innovation delivers the ultimate refreshment, bringing the Desperados vibe to any occasion – all without the alcohol.

Desperados Virgin 0.0%

Alcohol Free – FAB News

Heineken announces global launch of Desperados non-alcoholic variant, Virgin 0.0%

Alcohol-Free Beer Innovations : Desperados Virgin 0.0%

Desperados Virgin 0.0% Global Redesign

Alcohol-Free Beer Innovations : Desperados Virgin 0.0%

Popp Studio redesigns Desperados Virgin 0.0% • Popp Studio

New product launches in the low to no alcohol category

Botanical beverage innovations emerge across beverage categories, 2022-05-20