The History of Y2K - Exploring 2021's Hottest Trend

As times change, we tend to look back on the past with either longing or ridicule. Popular culture regularly finds itself in the intersection of both, a source of positive and negative nostalgia. We wonder why we wore those outfits, or we long for a time when music ‘used to be good’. Ironically, whatever our stance, pop culture has a way of making us bite our tongues - enter the 20-year cycle. The 20-year cycle describes the phenomenon of trends from the past being revived, revered, and remixed

The Anatomy of a Trend: Y2K

How To Wear Y2k Butterfly Tops Trend Like It's 2022

The Y2K trend Is All A Rage But We Have To Be Wary Of Reviving The Horrific Beauty Standards Of The Time - Elle India

Y2K Fashion: TikTok's hottest trend - Stylight Insights

What's left of Y2K

Y2K Fashion Is Back In 2021 Thanks To These 10 Brands

Wired Headphones Are the New “It” Accessory — and We Should Have Seen It Coming

Why Is Y2K Style Still Happening?! An Analysis of a Wild Trend

Retailers Welcome a Return to IRL Runway Shows, Bigger Budgets – WWD

Gen Z's 'nowstalgia' for Y2K fashion is leading to a thrifting explosion