How retailers like Claire's and Walmart are going all in on Roblox

Retailers like Claire's and Walmart are increasingly launching new Roblox experiences as a way to try and reach younger customers.

Roblox - Series 6 Mystery Figure - Styles May Vary

Roblox Action Figures in Action Figures

10 Roblox Gamers Brands Should Work With

Rozoken on X: What year is this I thought it was 2020 but they built an entire new Claire's??? Inside Walmart??? / X

CLAIRE'S LAUNCHES SHIMMERVILLE, AN IMMERSIVE DIGITAL WORLD, ON ROBLOX

10 Roblox Gamers Brands Should Work With

News: CMO of the Week: Claire's Kristin Patrick

How Claire's New IP Universe Started in the Metaverse

Here's what 2 hours as a Roblox avatar in 'Walmart Land' really feels like

Found at the Claire's store inside of the Walmart I work at. Managers took it down before any customers could see it but was able to get a pic of it first

How Retailers Can Tap the Metaverse for Real Revenue - Cordial

Walmart enters the metaverse with Roblox

What Claire's Phygital Roblox Strategy Means For Gen Zalfa Marketing

NRF Redefining Claire's for the next generation