Samsung Galaxy: Who is virtual assistant Sam? Twitter users react to concept idea!

A company called Lightfarm Studios published several renders of a virtual assistant called Sam for Samsung Galaxy before deleting their posts.

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Who is Samsung Sam? Why Everyone is Excited for a Virtual Human that Doesn't Exist Yet —

Sam from Samsung (@SamBySamsung) / X

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What are your views about the new Samsung virtual assistant Sam? - Quora

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Who is Samsung Sam and why does it have everyone going crazy? - SamMobile